Zapata AI Brand Phase II
We are now in phase two of rebranding Zapata AI, working closely with stakeholders to evolve the brand's identity with a fresh, bold perspective. I’ve already established the brand’s core elements, including typography, color palette, and logotype, and am now shifting towards a new visual direction. This phase emphasizes strong, impactful typography paired with plain, minimalistic colors, enhanced by AI-generated imagery to reinforce the brand's modern and innovative essence. The goal is to create a cleaner, more readable design that effectively communicates the brand's message while staying true to its roots.
2024, Tools: Figma, Adobe Photoshop (+ Gen AI), chat gpt
Colors
Social Templates
Social Banners
Website